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Our client is hiring a Marketing Officer to join the team.
A suitable candidate should be a motivated and multi-skilled individual that meets the requirements of the role.
DUTIES TO INCLUDE
Lead the development and roll-out of marketing plans for a set of specific programs within the program portfolio.
Lead the development and implement portfolio-wide campaigns to drive lead generation and conversion rates.
Lead the development of new marketing materials, including rich media and printed items across the portfolio, taking operational ownership of the production process.
Coordinate the utilization of the CRM database to deliver a regular schedule of correspondence to prospects and subsequent conversion activity, providing reports and insight into the effectiveness of this channel.
Produce monitoring reports and provide an evaluation of the effectiveness of marketing activities and campaigns across the portfolio, addressing KPIs as assigned by Marketing Managers.
Build and maintain third-party relationships with suppliers and partners.
Coordinate and contribute to the social media calendar, including monitoring and responding to comments, sourcing, or creating artwork and reporting on campaigns.
Coordinate the content and communications calendar by working with other departments and team members. Supporting by writing copy, putting together communications, and reporting back where required.
Support the Marketing Manager with the brand and long-term marketing projects by sourcing information, working with other departments, coordinating and contributing to communications and reporting where required.
Support the Marketing Team in the project management system migration - setting up templates, monitoring use, and working with others to move them onto the system.
Coordinate with other departments and agencies to deliver work on deadlines.
KEY REQUIREMENTS
ESSENTIAL
Proven experience in a busy marketing position.
Excellent understanding of social media.
Able to multitask.
Good understanding of office management and marketing principles.
Excellent knowledge of MS Office, Marketing Packages.
Excellent communications skills.
Well organised with customer-oriented approach.
Ability and authority to support marketing projects through all stages from original idea to delivery.
Knowledge of marketing communications and digital marketing.
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